Cardone with Arnaud in the lead where he left at Belmio beginning of September. Belmio continues to work with Arnaud for their packaging design, communication and POS. The capsule coffee of Belmio can be found in Delhaize and Albert Hein supermarkets.
Arnaud continues to work for Belmoca NV’s flagship product Belmio since he helped launching the new design 2 years ago. Belmio has become a popular capsule coffee brand featured in Delhaize and Albert Hein’s supermarkets, bol.com and many other stores in Belgium and abroad. Belmio is an international player that was largely popular as a brand in some Eastern countries and delivers capsules for many private labels. Since 2020 Belmio is becoming a well known brand in benelux countries too.
Arnaud worked closely with Dragon Rouge to roll out the Belmio classic range and took over from there. Now there is a popular flavoured collection and a Bio Organic range that hit the stores recently. As more products are coming up to widen the range, Arnaud closely keeps the brand language in check with all new designs, communication material and POS material.